Day 19 – Beers of Auckland – Epic Armageddon IPA

Beers of Auckland Advent Calendar 2014
DAY 19 – Imperium by Epic Brewing Company

IMG_1473BOTTLE: Armageddon IPA
BREWED: Steam Brewing Company

ABV: 6.66%
HOPS: Cascade, Centennial, Simcoe, Columbus

I didn’t get home till after midnight so missed doing the blog on the 19th.

Team Epic visited a few craft beer bars in the lower CBD yesterday afternoon/evening. (16 Tun, Sky Sports Grill, Andrew Andrew, Vultures Lane and Brew on Quay)

My observation for the day was Armageddon IPA. I had it at 16 Tun (and it was tasting spectacular) the hops were jumping out of the glass at you. WOW. So good.

Later at Andrew Andrew I had another Armageddon IPA and found that it wasn’t as good. There wasn’t anything wrong with it, just didn’t have the big punchy hop aroma. So we had a look at the date on the keg and found that the beer was from a previous batch, therefore a little older and less aromatic.

I suspect it was an issue with stock rotation at our third-party logistics cold storage. Will follow-up on Monday to see what went wrong.

Two bars, same beer, different experience. Beer does change with time and it needs to be sold fresh. Treat it like you would bread or milk. Consumer fresh and store chilled if possible, to extend its life.

Special thanks to the weather. Finally some sun, and an absolutely perfect day.

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