US Craft Beer:
Here are some headlines from past years:
2001: Craft beer sales up 4.2%
2002: Craft beer sales top $3.3 billion
2003: Craft beer sales surge
2005: Craft beer sales soar
2006: Craft beer sales soar
Do you see a trend here? At some point this doesn’t look like news. Craft beer is not a novelty. (That doesn’t mean we should be complacent, or quit beating the drum to make the beers we like even more readily available.) That’s a good thing.
The Brewers Association, having already announced that craft beer volume sales were up 11.7% in 2006 yesterday issued a press release stating that scan data from Information Resources Inc. shows craft beer with a 17.8% increase in supermarket sales for 2006.